Landing Page Design & Redesign

A well-designed landing page should instill trust and persuade users to take the desired action (think: “learn more,” “contact us,” or “buy now”).

User data gathering & research

This involves collecting and analyzing information about the behavior, interactions, and preferences of your website visitors (which is essential for optimizing at every stage of the conversion funnel and enhancing user experience).

Conversion Tracking Review

Conversion tracking involves monitoring and analyzing user interactions to determine a website’s effectiveness in achieving specific goals. We’ll set you up for success by helping you determine what those goals are and how to get there.

A/B testing

AKA split testing, this method is used to compare two or more versions of an element (like a webpage, PPC ad, or the like) to determine which one performs better in terms of a specific metric or conversion goal.

Form interaction & drop-off analysis

These components focus specifically on understanding and improving user experience when completing online forms. This includes tracking inputs such as field inputs, clicks, and submissions.

Funnel analysis

This method is used to track and analyze the sales funnel stages users go through before completing the desired action.

How Long Does it Take to See Results?

You’ll typically start seeing initial improvements within 1-2 months – of course, this depends on factors such as the complexity of changes, the size of your website, and where your numbers are right now.

Part reporting system, part marketing tool, DGS Healthcare gives you an inside look into your account to keep track of the changes in website traffic, interesting user patterns, and your overall marketing campaigns’ progress. All of these metrics offer transparency and value to our clients — but they also act as a wildly helpful tool for our team when it comes to making optimization decisions.